Loved by 100M+ creators

URL Shortener is a free URL shortening service to easily shorten long URLs for seamless sharing across social media and messaging.

Track and manage your short links efficiently. Custom link alias, protect link analytics by password to enhancing your online engagement.

best url shortener
url shortening

Shorten links

The best URL shortener to shorten link

  • Short domain name
  • Free URL shortener 100%, no required any payment
  • Simplicity and ease of use. Link clicks unlimited
  • Custom your link alias / back-halves for free and unlimited
shorten link management

Link management

You can see your top link list with stats at

  • Track top links immediately after creation
  • Show all the total clicks, title and destination
  • Manage links without login an account
  • Request edit or remove any link to support team
shorten link analytics

Link analytics

Easy to understand, yet detailed and comprehensive analytics for all your links.

  • Count your traffic
  • Total clicks day by day
  • Source of clicks details for any URL
  • Password protected your link analytics
free link shortener secure

Generate shortened URL securely encrypts links, ensures HTTPS, validates inputs, and monitors for misuse.

  • Encrypt shortened links, encrypt all sensitive data
  • All URLs use HTTPS protocol, encrypts the data exchanged
  • Validate inputs, ensuring that only valid URLs are shortened and that any malicious content is filtered out
  • Monitor for misuse: Detect and remove to potential abuse or malicious activities (spam, viruses, or malware...)

Benefits of using URL Shortener

A URL shortener is a tool or service that converts long URLs (Uniform Resource Locators) into a shortened version that is easier to share and manage. The primary function is to make a URL more compact while still directing users to the desired webpage when the shortened URL is clicked. Their value spans various aspects of digital marketing, content sharing, and analytics. Here's a more comprehensive list of benefits associated with using URL shorteners:

Shorter URLs are more user-friendly. They are easier to read, type, and share, which can enhance the overall user experience, especially on mobile devices where screen space is limited.
Customizable URLs offer a way to include your brand name or specific keywords, reinforcing brand recognition and making your links instantly identifiable.
Some shorteners offer features like link expiration and password protection, giving users control over the longevity of their content and who can access it.
Increased Shareability on Social Media
Due to character limits on platforms like Twitter, short links are essential. They allow more room for messages alongside the URL and make posts look cleaner and less cluttered.
Comprehensive Analytics and Tracking
URL shorteners provide detailed insights into link performance, including click counts, geographic data of clickers, devices used, and referral sources. This data is crucial for analyzing audience engagement and refining marketing strategies.
Enhanced Click-Through Rates (CTR)
A neat, branded, and concise URL is more appealing and appears more trustworthy, which can significantly increase the likelihood of users clicking on the link.
The ability to change the destination URL after creating a short link is invaluable for maintaining the relevance of shared content and correcting any mistakes in the original link.
Long URLs with many parameters are susceptible to tampering. Shortened URLs can obscure these parameters, reducing the risk of manipulation.
Many URL shorteners integrate with broader digital marketing platforms, allowing for streamlined workflows and better coordination of marketing campaigns.
Mitigation of Broken Links
By using a URL shortener that allows for redirection, businesses can avoid the negative impact of broken links on their user experience and SEO ranking.
A/B Testing Facilitation
Shortened URLs can be used to direct users to different versions of a webpage, making it easier to conduct A/B testing and gather data on user preferences and behaviors.
Speed Up Loading Times
In some cases, redirecting through a shortened URL can actually speed up the loading time of a webpage by leveraging the DNS resolution of the shortening service.
Many URL shorteners can automatically generate QR codes for your shortened links, offering an additional method for sharing and accessing content, particularly useful in physical marketing materials.
For links shared on social media, some shortening services offer platform-specific analytics, giving deeper insights into how content performs across different networks.
Centralized management of links through a shortening service dashboard makes it easier to organize, edit, and track a large number of links, which is particularly beneficial for businesses and individuals with extensive digital footprints.
Creators 100M+
Links 11B+
Clicks 1300B+

Tracking pixels by free link shortener

All the links easily integrate with any of the following pixel providers.

Google Analytics
Google Tag Manager

Here's what people are saying

Jordan Lee, Content Creator has transformed how I share my work with my audience. Its simplicity and efficiency mean I spend less time managing links and more time creating content. The custom URL feature has been fantastic for building my brand, making my links not only shorter but also more recognizable. I recommend to any content creator looking for a reliable and effective URL shortening service.

Alex Rivera, Digital Marketing Manager

Since integrating into our marketing toolkit, we've seen a significant uptick in engagement across our campaigns. The ability to track link performance in real time has been a game-changer for us, allowing for nimble adjustments to maximize impact. What sets apart is its user-friendly interface and the level of detail in its analytics. It's not just a tool but a vital part of our strategy.

Samira Patel, Social Media Coordinator

In the nonprofit sector, every interaction counts. has helped us streamline our communications, making it easier for our supporters to access our resources and events. The detailed analytics provide insights into what resonates with our audience, helping us tailor our approach for better engagement. is more than just a URL shortener; it's an essential part of our digital strategy.

Answers for your common questions

Yes, with, you can shorten an unlimited number of URLs and unlimited clicks. employs several security measures to safeguard shortened links and prevent misuse. Firstly, all URLs processed through our service undergo a comprehensive scan to detect malicious content, using advanced threat detection technologies. We also implement HTTPS across all our shortened links, ensuring secure, encrypted connections. For additional security, users have the option to create private links that aren’t publicly indexed or to add a password protection feature for sensitive content. Regular audits and updates to our security protocols keep our defenses robust against emerging threats.

Yes, offers customizable short links to all users. You can personalize the latter part of the URL to reflect your brand or specific campaign, enhancing brand visibility and making the links more memorable. This feature is available directly from the dashboard; simply enter your desired custom slug after choosing to shorten a link. Custom URLs are a great way to maintain consistency across your digital presence and make your content stand out. provides a comprehensive analytics dashboard that offers real-time insights into how your links perform. Key metrics include the total number of clicks, click-through rates, geographic distribution of viewers, the devices and browsers used, and referral sources. This data can be invaluable for understanding audience behavior, optimizing future campaigns, and improving engagement strategies. Analytics are accessible for each shortened link, and users can track performance over specific time frames to measure the impact of their content accurately.

At, we take user privacy and data protection seriously. We comply with all relevant data protection regulations, including GDPR for our European users. Personal data is collected only with user consent and is used strictly for the purpose of improving service and user experience. We do not sell user data to third parties. All data related to link analytics is anonymized to ensure privacy. Users can access detailed information on our data handling practices in our privacy policy, available on our website.

In the competitive landscape of URL shortening services, URL Shortener emerges as a leading choice for several compelling reasons. distinguishes itself through its blend of user-friendly features, advanced security measures, and comprehensive analytics. It allows users to not only shorten URLs but also customize them for better brand visibility and recall. Furthermore, places a strong emphasis on user privacy and data protection, ensuring that your information and link data are securely managed. Its analytics tools offer deep insights into link performance, enabling users to track clicks, geographic data, and much more in real-time. With its robust infrastructure, provides reliable service even under heavy load, ensuring that your links are always accessible when you need them. Whether you're a marketer looking to track campaign performance, a content creator aiming to share your work widely, or anyone in need of streamlined link management, stands out as the best URL shortener available today, offering an unmatched combination of functionality, security, and ease of use.

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Sign up to access premium features, including a variety of short domain names, comprehensive link management, link-in-bio creation, QR code generation, link cloaking capabilities, link emoji, custom link preview...